You can use the Magnifier Solution to:
Confirm ads as they're breaking or in historical review
Did our creative we planned for and approve run?
Is our campaign calendar on track or are we falling behind?
What proof can I send to our Marketing and Advertising leaders that our planned creatives actually launched?
Confirm that ads are actually being run as agreed with the "Media Owners" (TV stations, websites, etc)
Did we get the digital support we planned?
Has our locally run campaign finally gone nationally and what national outlets are we running the ads on?
Did we get the type of page placement for our newspaper/magazine ad we agreed upon with that print publication?
How it Works:
In your Creative Dashboard, select Refine Search, then choose Advertiser.
Select Breaking Ads for Ad Status.
Breaking Ads are brand new ads captured for the first time during the designated date range. We will use this status to confirm that our new ad ran in the market.
The date range in the dashboard defaults to the Last 7 Days, as shown above.
Select your Brand under the Advertiser filter. In this example, Amazon has been selected.
Select Search to run your search.
The results will appear based on your search criteria. You can view the creatives in the Carousel of Ads.
Find a creative in the results and select Markets to verify when and where the ad ran.
Our Amazon television campaign ran nationally in the marketplace on the stations that we agreed upon.
TBS is where we spend the most with $623.96, and was also the station on which the highest number of occurrences ran with 463.
Select Download Grid to export this list into Excel. You can email the export internally to send proof that your creative ran in the marketplace.
If you have any questions, you can reach out to your dedicated MediaRadar Client Success Manager. Our Support Team is also available for assistance via email at customersupport@mediaradar.com.
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