Use the solution to verify that your partners' are following your advertising guidelines set by corporate.
How can I ensure my partners are following my brand's guidelines in their advertisements?
How it Works:
Conduct a search for all ads running for the last 3 months with a co-op partnership in a Category.
Example:
Ad Status – Running Ads
Date Range – Last 3 Months
Category – Credit Cards
Message Element – Co-Op Partnership
Breaking Ads: New ads in the marketplace during your date range selected.
Running Ads: New ads and ads in the marketplace during your date range selected
When viewing your search results, select the Field Options chip, located in the bottom-right corner, to add in the Co-Op Advertisers Hidden field into your Ad List.
In your Search results, click on Details for a creative and view the Advertiser and Co-Op Advertiser fields for the creative.
Select View Ad to view the full creative to identify any references to your brand. This is how you can ensure your partner is advertising your brand correctly.
Viewing the creative in its entirely, I can verify that my brand is referenced correctly in the campaign.
As the credit card company, it is important for my team to monitor all marketing from my partners to ensure any references to my product are correct.
If you have any questions, you can reach out to your dedicated MediaRadar Client Success Manager. Our Support Team is also available for assistance via email at customersupport@mediaradar.com.