A tariff is a tax imposed by a government on imported goods or services.
In early 2025, a U.S. enactment of reciprocal tariffs around the world are leading U.S. advertisers to promote unaffected "tariff-free" products, along with other “tariff” mentions in ads.
How it Works:
In the Dashboard, select "Refine Search" and choose the "Message Elements" filter.
The Message Elements filter will emerge into the view.
Select the "US Tariff Messaging" message element to sort ads within your database (subscribed advertisers) that have messaging in the market about the recent U.S. tariffs.
Below are a few creative examples that can be found using the "US Tariff Messaging" message element.
If you have any questions, you can reach out to your dedicated Client Success Manager , or contact our Customer Support team at customersupport@mediaradar.com.